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What is Switch Tracking and how does it affect negotiations?

By Peter Thomson on Nov 26, 2015 10:16:01 AM

Switch Tracking is a pattern in conversations where one person’s reaction to feedback from the other changes the topic of conversation.  Two people having a conversation start to talk about two different things.  The concept of Switch Tracking was recently considered on NPR’s Podcast “The Hidden Brain”.  This excellent podcast can be listened to here:

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